Hendrick Motorsports has introduced that NAPA Auto Components has reached a multi-year contract extension with the crew to proceed serving as the bulk sponsor of Chase Elliott’s No. 9 Chevrolet. The announcement was made on the 2022 NAPA Expo in Las Vegas.
NAPA Auto Components will proceed to function Elliott’s main sponsor in 26 races yearly, persevering with a partnership that first started eight years in the past. NAPA signed on as Elliott’s main sponsor for his rookie 12 months within the NASCAR Xfinity Sequence in 2014, they usually have remained with him all through a Cup Sequence profession that now consists of 16 profession wins and the 2020 Cup Sequence championship.
“None of that is potential with out NAPA,” Elliott mentioned in a crew press launch. “I am so grateful for his or her dedication to our crew and their ardour for what we do each weekend. I have been fortunate to satisfy a variety of nice people from throughout the nation who work for NAPA.
“All of us are actually proud to symbolize a firm that takes care of its workers and its prospects and is pushed to achieve success in each facet. I am trying ahead to what’s to return and celebrating extra wins collectively.”
The settlement between Hendrick and NAPA preserves what has turn out to be one of many extra recognizable and fixed driver-sponsor mixtures in NASCAR at this time — One thing that has turn out to be a rarity as groups have step by step begun to rotate sponsors all through the season. In comparison with earlier eras the place one firm served as main sponsor for your complete season, many groups have come to depend on a number of sponsors encompassing wherever from half the season to a 3rd of the season or much less.
Because the lifeblood of a race crew, a multi-year settlement with a serious sponsor permits each a crew and its driver stability and safety — as is being illustrated proper now at Joe Gibbs Racing, because the exit of longtime associate Mars Inc. — Kyle Busch’s main sponsor since 2008 —with the crew and precisely who will drive the No. 18 Toyota subsequent season.
NAPA’s sponsorship of Elliott provides the corporate the overwhelming majority of the Cup season, although they share area with Elliott’s different sponsors all year long. Different sponsors featured on Elliott’s automotive this season embrace Hooters, Unifirst, Llumar, Kelley Blue Guide, and Ashoc Power Drink.
The brand new settlement additionally continues NAPA’s place as a long-standing sponsor in NASCAR. The corporate has sponsored many vehicles throughout NASCAR’s prime three collection all through the previous 30 years for drivers together with Jimmy Means, Ron Hornaday, Michael Waltrip, Martin Truex Jr. and others.